Downtown Plan

Button Downtown Plan Timeline

VISION STATEMENT

The vision statement portrays the future that the people of Brownwood, both residents and visitors, desire to see implemented in Downtown. The vision statement was crafted based on input received from residents, the DAC and other stakeholder groups during the initial engagement stages of the process. General themes were identified from the feedback received through public surveys, online engagement, community events and conversations with stakeholders and residents. The DAC helped refine the vision to make sure it matched the desires of the community.

"Downtown Brownwood will be a destination filled with opportunities and spaces for all residents and visitors to experience close-knit community life. Its distinctive charm emanates from the historic buildings and local businesses. Downtown Brownwood will cultivate a sense of community and belonging, making it a true home for all."

Downtown Sunrise 2025-2

DOWNTOWN GOALS

These goals are the building blocks to achieve the community’s vision and aspiration for Downtown. The goals provide overall direction across all Plan components and should be referenced often when making policy and land use decisions, especially when faced with something that is not addressed outright in this Plan. T he goals provide a framework to evaluate changes, challenges, opportunities and issues that were not anticipated by this Plan, allowing it to function as a living document.

  • Expand the range of activities to cater to all budgets and users seeking various ways to experience and enjoy Downtown.
  • Support local, small and unique businesses in locating to Downtown and generate an atmosphere that allows them to thrive.
  • Facilitate growth in Downtown that contributes to existing synergies and strengthens the historic character.
  • Invest in the public realm and open spaces to reflect community pride and become a reason to visit Downtown.
  • Address buildings and lots between Downtown destinations which remain vacant and underutilized.
Downtown Plan Render of New Event Facilities outside of silos.

PROJECT PURPOSE

Updating and expanding on the vision and successes of the prior Downtown Master Plan from 2002/2003, this plan will put specific focus on the public investments that the City can or should undertake to support a vibrant future for Downtown Brownwood.

Downtown Master Plan Open House | February 26, 2024